Riley Gaines, one of the most well-known advocates for protecting women’s sports, is featured in a new commercial from XX-XY Athletics, a sports apparel company that has openly taken a stand against biological men competing in female sports.

The ad also includes Gaines’ sister, Neely Gaines, as well as Nevada volleyball co-captain Sia Liilii and Costa Rican Taekwondo senior Jaycee Bassett.

XX-XY Athletics, founded by Jennifer Sey, has been vocal about its stance on the issue, opposing the inclusion of transgender athletes in women’s sports.

Trump's Sovereign Wealth Fund: What Could It Mean For Your Money?

Sey has been outspoken in defending fairness in competition and has not shied away from challenging the current cultural debate surrounding the topic.

The commercial begins with Riley Gaines and her sister Neely sitting in a vehicle with the radio on.

As they listen, media commentators can be heard labeling those who oppose transgender participation in women’s sports as “bigots” and “transphobic.”

The ad then transitions into a visually striking sequence highlighting female athletes in competition, sending a clear message about the importance of preserving fairness in sports.

This Could Be the Most Important Video Gun Owners Watch All Year

In addition to the Gaines sisters, Sia Liilii and Jaycee Bassett also appear in the ad, representing a broad range of female athletes who have voiced concerns over fairness in competition.

The inclusion of high-profile athletes further reinforces the message that women’s sports should remain protected spaces for female competitors.

The commercial has received widespread praise for its compelling message and professional quality. Some have even suggested that it has the impact of a Super Bowl-caliber advertisement.

While it remains unclear whether XX-XY Athletics has the budget for a Super Bowl LIX advertising slot, the idea has already sparked conversation online.

Some supporters have even called on Elon Musk to help fund a national airing of the ad during one of the biggest sporting events of the year.

Gaines, a former NCAA swimmer, has been one of the most vocal figures advocating for women’s sports protections.

She rose to national prominence after competing against Lia Thomas, a biological male who competed in NCAA women’s swimming.

Since then, Gaines has dedicated herself to pushing for policy changes that would prevent men from entering female competitions.

The ad’s release comes at a time when debates over transgender participation in women’s sports continue across the country.

Several states have passed legislation banning biological males from competing in female categories, while others have faced legal battles over their policies.

The commercial’s impact is already being felt, with many applauding XX-XY Athletics and Jennifer Sey for taking a bold stance on a contentious issue.

With increasing attention on protecting women’s sports, the ad’s message is likely to resonate with a broad audience in the ongoing national discussion.

Connect with Vetted Off-Duty Cops to Instantly Fulfill Your Security Needs

The opinions expressed by contributors and/or content partners are their own and do not necessarily reflect the views of LifeZette. Contact us for guidelines on submitting your own commentary.