Politics

CNN Misses Trump, The Ratings Show It

Ted Koppel called this years ago.

Image Credit: Youtube Screenshot

We know these are a lot of Nielsen numbers. But take a minute or two and give it a glance because it’s good news.

In markets and groups that count, the multi culturing tofu nibblers at CNN are hurting and hurting bad. Why? To paraphrase the Trickster, they don’t have Donald Trump to kick around anymore. Well, they kinda still do. But not with the gusto as before. CNN dined out for 4 years on Donald Trump. They reveled in their loathing of him. But that jiggery pokery atrophied their ability to cover actual news. Now that Trump is off center stage, for now, they are left without a prom date. Boo hoo.

FNC: “CNN has been hemorrhaging viewers since former President Trump left office, losing roughly half of its audience in key measurable since January following a brief post-Election Day spike. CNN averaged 2.5 million primetime viewers from Nov. 4, the day following the presidential election, through Inauguration Day on Jan. 20. But viewers fled the liberal network once President Biden took office, and CNN has averaged only 1.6 million primetime viewers from Jan. 21 through March 15. CNN’s viewership during the primetime hours of 8-11 p.m. ET dropped 36% since Biden took office after it spiked following Election Day. CNN’s primetime viewership decline was even sharper among the key demographic of adults age 25-to-54, plummeting 47% during the same period.” This will make advertisers furious and that means less ad buys and less cash to feed the leftist filth monster that is CNN.

“CNN’s viewership also suffered among the total day audience since Trump left office, leaving the liberal network without its bête noire. CNN averaged 1.7 million viewers from Nov. 4 through Jan. 20, but it dropped to 1.1 million since Biden took office for a 34% fall. During the same period, CNN shed 44% of its total day viewers among the key demo, dropping from an average of 483,000 to only 272,000. CNN averaged 3.1 million primetime viewers from Dec. 28 through Jan 20, but it plummeted to 1.6 million from Inauguration Day to the present for a drop of 49%. When it comes to the key demo, CNN lost a staggering 58% of its viewers during the same time frames. CNN also lost nearly half its viewers among the total day audience, too. CNN averaged 2.2 million total day viewers from Dec. 28-Jan. 20, owed in part to viewers flocking to cable news for coverage of the Jan. 6 Capitol riot and its aftermath. However, the network has since averaged only 1.1 million viewers for a significant 48% decline.” They had a good riot, grant you that. But sadly for CNN, wack jobs and riff raff don’t storm the Capitol every day.

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Broadcast legend Ted Koppel mocked CNN’s Brian Stelter back in 2018, telling the network wee man to his face that “CNN’s ratings would be in the toilet without Donald Trump.” Koppel, one of the last great broadcast journalists, is right again.

David Kamioner
meet the author

David Kamioner is a veteran of U.S. Army Intelligence and an honors graduate of the University of Maryland's European Division. He also served with the Pershing Nuclear Brigade and the First Infantry Division. Subsequent to that he worked for two decades as a political consultant, was part of the American Red Cross Hurricane Katrina disaster relief effort in Louisiana, ran a homeless shelter for veterans in Philadelphia, and taught as a college instructor. He serves as a Contributing Editor for LifeZette.

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