MyPillow CEO Mike Lindell, an outspoken supporter of former President Donald Trump, was banned by Twitter on Monday night for reportedly violating the social media platform’s “Civic Integrity Policy.”
Lindell has reportedly spoken out over the past few weeks to call for an investigation into the results of the 2020 presidential election.
“The account you referenced has been permanently suspended due to repeated violations of our Civic Integrity Policy,” a Twitter spokesperson told CNN.
The policy referenced by Twitter states that the number of violations determines the level of suspension, ranging from an account being locked for twelve hours to being permanently suspended.
“You may not use Twitter’s services for the purpose of manipulating or interfering in elections or other civil processes,” Twitter said of this policy earlier this month. CNN added that these processes include “political elections, censuses, and major referenda and ballot initiatives.”
Twitter did not reveal which of Lindell’s tweets got him banned, but Forbes reported that the social media platform has been “active in using the policy to remove accounts spouting misinformation and conspiracy theories surrounding the U.S. presidential election in the aftermath of the [U.S.] Capitol riots.”
Earlier in January, Lindell lamented that numerous retailers had dropped his MyPillow products. These retailers included Bed Bath & Beyond, Wayfair, and more.
“I just got off the phone with Bed Bath & Beyond. They’re dropping MyPillow,” he said of the move. “Just got off the phone not five minutes ago. Kohl’s, all these different places. These guys don’t understand. … They’re scared. They were good partners. In fact, I told them, ‘You guys come back any time you want.'”
Kohl’s defended their decision to drop MyPillow in a statement to USA Today.
“Kohl’s has made the decision to exit the MyPillow brand,” the retailer said. “There has been decreased customer demand for MyPillow. We will sell our current inventory and not buy additional/future inventory in the brand.”
This comes after Twitter and various other social media platforms banned Trump permanently following the Capitol riots earlier this month.